According to the supplier of Vision Pro components, Apple has notified at least one supplier to suspend the production of the next-generation high-end Vision headset.
Over the past year, Apple has gradually reduced the development priority of the next-generation Vision Pro internally, and the number of allocated employees has also decreased.
At the same time, starting last year, Apple shifted its focus to reducing the cost of components, or launching a low-cost Vision product named N109 before the end of 2025.
Due to the poor sales of Vision Pro, Apple has suspended the research and development of the next-generation high-end Vision headset, and instead concentrated efforts on launching a cheaper model before the end of 2025.
This change not only affects Apple's own product roadmap but may also prompt competitors to adopt a similar retreat strategy in manufacturing high-priced headsets, thereby affecting the development direction of the entire mixed reality industry.
According to the supplier of Vision Pro components, Apple has notified at least one supplier to suspend the production of the next-generation high-end Vision headset.
Over the past year, Apple has gradually reduced the development priority of the next-generation Vision Pro internally, and the number of allocated employees has also decreased.
At the same time, starting last year, Apple shifted its focus to reducing the cost of components, or launching a low-cost Vision product named N109 before the end of 2025.
Due to the poor sales of Vision Pro, Apple has suspended the research and development of the next-generation high-end Vision headset, and instead concentrated efforts on launching a cheaper model before the end of 2025.
This change not only affects Apple's own product roadmap but may also prompt competitors to adopt a similar retreat strategy in manufacturing high-priced headsets, thereby affecting the development direction of the entire mixed reality industry.